The Options Trading Primer: Using Rules-Based Option Trades to Earn a Steady Income

The Options Trading Primer: Using Rules-Based Option Trades to Earn a Steady Income

$37.99

Buying and selling options is the fastest growing investment strategy when compared with other trading venues such as buying and selling stocks, futures, and foreign exchange currencies. Millions of investors who understand the financial leverage offered by options are earning impressive, steady incomes by buying and selling call and put options.
The successful investors learn how options work. They develop watch lists of trade candidates and study price charts to find prospective trades. And they apply rules-based option trading strategies that succeed much more often than they fail. Even when they lose, their rules limit their losses to acceptable levels.
This book was written by a successful option trader. He introduces options and how they work to those who are ready to learn how they work. The book emphasizes the application of time-tested option trading rules, which use price charts, market volatility, key option values, and risk graphs to achieve high-probability option trading outcomes. Also detailed are ten option trade examples that include trade setups, entries, trade management techniques, and supporting illustrations

On All Cylinders: Succeeding as an Entrepreneur and a Leader, Second Edition

On All Cylinders: Succeeding as an Entrepreneur and a Leader, Second Edition

$31.99

It’s time: Unleash the hidden potential within your organization today! Watch this engaging and entertaining video to learn more about the success of your business!

Learn more with this PowerPoint built by the author. The 4 Steps Business Model to rapidly respond and rebound includes Study, Structure, Strategy and Skills. The Skills portion includes the total skills in his book and he’s coaching executives and managers to rebound with new skills!

The attacks of 9/11 and The Great Recession created a new economy: the new normal. The result has been greater demands for management to unleash the power within diverse workforces and rapidly respond to market and technology changes. Business owners and management express frustration with their ability to accomplish goals with their personnel who seem apathetic about their businesses.

This book will help any leadership team use their talents to nimbly respond to shifting demands and create a better future for their business and their communities by transitioning from traditional management structures to a system of leadership behaviors. The components of that system include aligning the workforce, communicating rapidly and effectively throughout the organization, emphasizing ethical behavior, collaborating with clients and associates, and making informed decisions to improve operations and implement changes. The desired result is to develop an inclusive and high-performing workplace and innovation of new products and services that expand market positions and respond to market changes.

These elements were critical to the author’s success leading an organization ready to close it’s doors to a market leader, and can help any business improve performance and profits in this 21st Century new normal economy.

New Insights into Prognostic Data Analytics in Corporate Communication

New Insights into Prognostic Data Analytics in Corporate Communication

$31.99

This book advances diagnosis-prognosis models that mark antecedent frames in various commercial forms of communication—annual reports, investigative fiction–Poirot series, Sci-Fi, and advertisements. The authors thereby develop a study of narrative markets by proposing the narrative of things as the next innovative mega trend in business analytics. A unique feature of the book is the special section dedicated to industry- academic practitioners, who have offered a bird’s-eye view in the Review Speak section of every chapter of this book.
With contributions by Aman Narang, Niteen Bali, Shubhra Chaudhry, AmanchaVamshikrishna, Anant Singh, Karthi Prakash and Namit Jain.

The PR Knowledge Book

The PR Knowledge Book

$26.99

The PR Knowledge Book is for everyone, regardless of where you are in your PR journey.

This book covers everything within the world of PR from how to create a brand, how to use social media, how to be newsworthy, to how to contact the media, how to have a global mind-set, the power of networking, and more.

It is written in an easy style, packed with powerful tips, proven tools, and real-life case studies from around the world. In 12 chapters you will discover how to get your brand out there so you can attract clients and new business.

This book is featured on The International Public Relations Association’s website. IPRA is the leading global network for PR professionals and is the organizer of the public relations’ annual global competition, the Golden World Awards for Excellence.

Great Coaching and Your Bottom Line: How Good Coaching Leads to Superior Business Performance

Great Coaching and Your Bottom Line: How Good Coaching Leads to Superior Business Performance

$26.99

Recommended by Croatian soccer coach Branko Ivankovic.
If you are eager to find out the similarities between sports coach and business manager, and what lessons from the world of sports coaching can be applied to both sports and business management, then this is the book for you. It is commonly believed that, in order to achieve success in coaching, the most important things are to be a good teacher and a pedagogue, and to master in theory and practice technical knowledge about technique, tactics, and conditioning. The aforementioned is no longer sufficient to achieve a successful coach’s career, and thus for the successful running of the club.
Sports coaches represent a significant source of new values for sports organizations. They are one of the key factors in the business and sports success of sports organizations. Not only the competitive success, but also the business success of sports organization depends on them. In this book you will find out that today, for successful running of the sports organization, the knowledge of communication and marketing skills is as important as the expertise and the sports results of the coach. The bottom line is that better sports coaching delivers better business results.

Moving the Chains: An Operational Solution for Embracing Complexity in the Digital Age

Moving the Chains: An Operational Solution for Embracing Complexity in the Digital Age

$26.99

The way we design and work within our organizations is profoundly impacted by digital technologies and complexity. Speed of flow is critical for innovation, production, communication, and delivery. Arguably, silo-based, functional hierarchies are failing to guarantee the necessary speed of flow as well as quality, and involvement of people. Applying techniques is insufficient. What is required is a radical rethink to compete and thrive. Nothing less than a new way of understanding—an epistemological framework—will do.
This book aims to provide such a framework and show how we can break free from silos and silo thinking through a truly systemic approach. It presents an operational solution that allows organizations to effectively adopt digital technologies and reap their benefits. It highlights the new kind of leadership that our increasingly network- based and distributed business world requires to achieve sustainable prosperity.

Project Communication from Start to Finish: The Dynamics of Organizational Success

Project Communication from Start to Finish: The Dynamics of Organizational Success

$26.99

“I really like the book. It is well researched, well organized, well written, and easy to read.” —Victor E. Sower, PhD, CQE
“Communication is the key cornerstone for project success. The book is exciting. I found the section on using technology for communications especially enlightening.” —Pam Zelbst, PhD, PMP
Research shows that 90 percent of a project manager’s time is spent communicating with various stakeholders. This book offers strategies that enhance communication throughout the project cycle and describes innovative techniques for bridging cultural gaps, increasing understanding, and ensuring project success.

Transforming the Next Generation Leaders: Developing Future Leaders for a Disruptive, Digital-Driven Era of the Fourth Industrial Revolution (Industry 4.0)

Transforming the Next Generation Leaders: Developing Future Leaders for a Disruptive, Digital-Driven Era of the Fourth Industrial Revolution (Industry 4.0)

$26.99

Today, business takes place in a highly disruptive and digital-driven landscape resulting in the need for companies to deliver its next generation of leaders who are capable of leading now. This highly recommended book offers a pragmatic, tested, and insightful approach, including executive & transition coaching, to effectively develop a sustainable leadership pipeline.—Dr. Marshall Goldsmith, #1 New York Times bestselling author of Triggers, MOJO and What Got You Here Won’t Get You There. Thinkers 50 – #1 Executive Coach and the only two-time #1 Leadership Thinker in the World.

A company’s leadership pipeline is expected to deliver its next generation of leaders who are capable of leading now. It is evident that conventional leadership development practices are no longer adequate. Organizations need to incorporate the next-generation leadership competencies globally in order to address the development needs of their rising leaders.

The current digital transformation that underpins the Fourth Industrial Revolution (also known as Industry 4.0) has ushered in a new business environment that is fast, open, and responsive, resulting in a number of organizational and leadership challenges. How do organizations develop the next generation of leaders to meet these challenges?

This book is designed to provide insights into an understanding of the best practices and contemporary approaches to the identification, assessment, selection, and development of future leaders of an organization with a focus on executive and transition coaching as a development tool.

Applied Humanism: How to Create More Effective and Ethical Businesses

Applied Humanism: How to Create More Effective and Ethical Businesses

$26.99

I just finished reading Applied Humanism. I loved its clarity and straightforwardness. In many ways the writing is deceptively simple: the concepts and their applications are universal in appeal yet subtle in their implications for living and working in today’s world.–Chris Lazlo, Professor of Organizational Behavior, Weatherhead School of Management, Case Western Reserve University, Cleveland, Ohio

You can’t understand humanistic business management unless you understand what humanism is. This book provides a short introduction to the philosophy of humanism and discusses how and why it is being applied to business and why it is so effective when you do so.

Humanism helps us prioritize human value as important. It supports positive interpersonal relationships and collaborative and respectful decision-making. Since all businesses are in the business of solving problems, good problem solving is essential to good business.

Humanism has already transformed many other disciplines including psychology, medicine, nursing, and more. Additionally, humanism is foundational to the practice of human resources, without which businesses cannot operate. It is important for business managers to understand the philosophy fully so they can understand how to not only manage people more effectively, but how to operate their businesses in a way that helps the communities in which they operate. This book will provide the primer they need to create more effective and ethical businesses.

Comes With Ancillaries!
The author has provided a detailed overview on what the ancillaries will give faculty when this book is adopted. Click here to learn more.

Leading and Managing Strategic Suppliers

Leading and Managing Strategic Suppliers

$26.99

Strategic suppliers provide critical products and services to their clients. In a production environment, if the supply chain for critical components breaks down and delivery dates are missed, the production line may stop. If an IT supplier fails to deliver key system development projects on time, the implications for the business can be catastrophic. With the growth of outsourcing, where entire business functions are delegated to a supplier, the dependency on them is further increased; with offshoring there are additional complexities. An organization’s ability to man- age its strategic supplier base effectively is central to its performance, competitiveness, and future success.
This book provides practical guidance on the knowledge and skills required for managers whose role involves the management of the relationship with and the performance of strategically important suppliers. Although the focus is on the management of suppliers during the live relationship, the approach is holistic as the entire supplier management process is discussed in detail using a Supplier Lifecycle model. There are five stages—identify the business requirement, research the supply market, carry out procurement and supplier selection, integrate and transition to the new supplier and their services, and manage the delivery of the products and services for the contracted period.