Weathering the Storm, The Financial Crisis and the EU Response, Volume II: The Response to the Crisis

$21.99

Weathering the Storm explores the factors leading up to the recent global financial and economic crisis, how the crisis unfolded, and the response of European and national authorities. The book describes the rationale behind the measures undertaken to mitigate the consequences of the recession and to ensure that a similar situation does not happen again in the future.
In the wake of the crisis, various major changes continue to significantly affect the life and social organization of Europeans. For instance, a new ESM with a size financially comparable to that of the IMF was created; similarly, the reforms in economic governance imply much more intrusive participation of European countries in each other’s macroeconomic policies. Moreover, the organization, regulation, and supervision of the financial sector have been drastically revamped.
The decisions taken by European and national authorities affect the daily lives of hundreds of millions of European citizens and countless more around the globe. An insightful read for anyone interested in understanding the topic and its effect on their lives, the book primarily addresses undergraduate students in their final year and graduate students in fields such as economics, finance, and political science. The main messages are explained through examples and charts.

Rays of Research on Real Estate Development

$21.99

Real estate development accounts for one of the major economic sectors in most countries, yet during the last two decades research on this important topic has been scattered. This textbook brings together some of the most important results on this subject. The book is written in a pedagogical way and covers crucial aspects of this industry such as growth management and real options, land use regulations, mixed housing developments, taxes, externalities, housing affordability problems, land prices and uncertainty, public infrastructures, and housing supply.
This book is an excellent source for an advance course in real estate development that attempts to cover important contributions in this area. The has included multiple choice questions to test students’ assimilation of the material.

Accounting for Fun and Profit: A Guide to Understanding Advanced Topics in Accounting

$21.99

Accounting is an economic information system, and can be thought of as the language of business. Accounting principles are created, developed, or decreed and are supported or justified by intuition, authority, and acceptability. Managers have alternatives in their accounting choices; the decision are political, and trade-offs will be made.
Accounting information provides individuals, both inside and outside a firm, with a starting point to understand and evaluate the key drivers of a firm, its financial position, and performance. If you are managing a firm, investing in a firm, lending to a firm, or even working for a firm, you should be able to read the firm’s financial statements and ask questions based on those statements.
This book examines some of the more advanced topics in accounting. As such, it assumes the reader already has some familiarity with basic accounting. (A related book covering the basics is Accounting for Fun and Profit: A Guide to Understanding Financial Statements.) The book explains how the user of financial statement should interpret advanced accounting techniques presented, and helps the user conduct in-depth analysis of annual reports.
The author will show you that accounting, even the advanced topics, can be informative and fun!

How the Information Revolution Remade Business and the Economy: A Roadmap for Progress of the Semiconductor Industry

$21.99

“Mr. Apek Mulay has done it again. In his latest book, How the Information Revolution remade Business, and the Economy, he details the tremendous beneficial effect that Moore’s Law has had on the development of technology and then offers ways to keep these developments going far into the future. Ever since 2008 the global economy has stagnated and some are worried that the return on investment is no longer sufficient to justify Moore related research. However, Mr. Mulay shows how investment return can be raised to continue the new research that will cure mass poverty. This new book is based on solid analysis and does invaluable service to society.”—Dr. Ravi Batra, Professor of Economics, SMU, Dallas, TX
Tremendous technological progress in the last half century has exponentially grown productivity as well as increased automation to reduce the costs of operation for businesses. On one hand, ever-growing productivity has reduced requirements for manual labor through automation. But, on other hand, huge unemployment created from reduction of workforce due to automation, has reduced the consumer purchasing power and is indirectly hurting the Return on Investments (RoI). This brings any further progress of technology to a standstill.
For technology to progress both supply and demand have to grow. The supply comes from productivity of workforce and demand comes from their wages. Hence, free markets must ensure that wages automatically catch up with ever-growing productivity, with minimal government intervention. To avoid automation from destroying jobs in an economy, free markets should ensure that working hours of workforce be reduced during the waning phase of economy and increased during its waxing phase.
SPECIAL OFFER!
Apek Mulay has written three books, and we believe his other two are perfect companions with his book from BEP. Read more about them below.
The first title addresses the broader problems in the US Economy. It analyzes the crisis of Capitalism and shows how free market capitalism is the need of hour for US Economy. Besides analyzing the supply chains, trade policies, business models and other macroeconomic parameters which have caused a crisis of Capitalism, the first book also offers solutions towards revival of the US economy by showing semiconductor industry as a model for this process.
The second book focuses purely on sustaining the progress of Moore’s law which has driven growth of US semiconductor industry for last half century and resulted into 3rd industrial revolution in US economy called as digital revolution. It addresses the solutions to near term progress of the industry and offers a free market approach towards sustaining the progress of Moore’s law, which most industry analysts believe is nearing demise.
Buy all three print books today for the special price of $75.00, plus tax and shipping, the bundle of ebooks for only $65.00. If you would like more information or learn more about his other two books, please contact us.

Improving Executive Sponsorship of Projects: A Holistic Approach

$21.99

Check out the Powerpoint slides and the below video, the authors have prepared to give you better insight into this book.

Check out this great book review by the PM World Journal! You can find it live on the PMWJ website at www.pmworldjournal.net, posted on the PM World Library (PMWL) home page at www.pmworldlibrary.net and on the BEP page in the PMWL at https://pmworldlibrary.net/publisher/business-expert-press ! This book addresses gaps in current project management literature. From a senior management perspective, the gap is the lack of resources explaining why and how to establish a program to improve executive sponsorship strategically across an organization. From a tactical perspective, the gap is a scarcity of actionable materials to clarify roles, responsibilities, expected behaviors, and identify support necessary for improving sponsor effectiveness. Improving Executive Sponsorship of Projects identifies key factors to consider before creating an executive sponsorship improvement program or enhancing an existing one. The authors explain why executive sponsorship is important to an organization, how an organization’s culture influences the effectiveness of the sponsor role, and why project management standards are critical to success. They explore what roles, responsibilities, and behavior should be considered and how to determine whether the person in the sponsor role is the right person and prepared to do the job. Finally, it provides a process, with tools, to assess an organization’s readiness to implement an executive sponsorship program, develop a plan for improvement, and monitor the progress of a program once it has begun.

Critical Thinking for Marketers: Learn How to Think, Not What to Think, Volume I

$21.99

Check out this article by the author in Quirks.com!

All marketing actions, whether preceded by formal or informal decision making processes, are based on what philosophers call “arguments.” An argument is a set of related statements comprising premises and a conclusion. Ideally, premises give an audience good reasons for accepting your argument’s conclusion. In marketing, these “conclusions” are normative decisions about what an organization should do, for example, raise prices by 5 percent, add a new sales territory or, perhaps, change the marketing communications mix to invest more in digital and less in print. The premises are the rationale behind why the organization should take such actions. This volume provides information and guidelines on not only how to develop good arguments, but also what it means to develop a good argument. For example, the book describes two basic kinds of arguments— deductive and inductive—and how to examine whether such arguments are “good” or not. To do this, the book explains 60 logical fallacies—or errors in reasoning—that marketers should avoid. Additionally, the authors’ several “Think Better” discussions examine how fields such as philosophy, behavioral economics, and marketing theory have informed the principles of critical thinking in marketing. BEP is offering a bundle price for Volume 1 and Volume 2 (Critical Thinking for Marketers, Volume II: Learn How to Think, Not What to Think). Buy both print copies for one low price of $60.00. Mention code GRADEC when you call (802)-846-9450 to place your order.

Critical Thinking for Marketers: Learn How to Think, Not What to Think, Volume II

$21.99

Check out this article by the author in Quirks.com!

This second volume of Critical Thinking for Marketers expands your background knowledge of other areas of critical thinking that are making major contributions to both marketing as a social science and marketing as an applied science. Section I, Think Better, provides introductory discussions of ‧ Marketing as a science. ‧ The difference between correlation and causation. ‧ The meaning of what a “concept” is and why it is critical for marketers to develop good concept definitions (e.g., “What is customer satisfaction?”). ‧ Why the 18th century Scottish philosopher David Hume is relevant to marketers today. ‧ The impact that behavioral economics is having on how marketers do their job. Section II, Cognitive Biases and Their Importance, talks about recent discoveries in cognitive psychology and neuroscience that have relevance to marketers. You’ll learn that marketers need to be aware of their own cognitive biases and irrational thinking processes, which often lead to making bad decisions, and that the retail and business customers we market to are not as rational as we may think and hope they are. Finally, Section III, Conclusions, draws on both Volumes I and II to summarize the book’s primary messages with helpful hints on applying your new tools and making better marketing decisions. BEP is offering a bundle price for Volume 1 (Critical Thinking for Marketers, Volume I: Learn How to Think, Not What to Think) and Volume 2. Buy both print copies for one low price of $60.00. Mention code GRADEC when you call (802)-846-9450 to place your order.

Service Design with Applications to Health Care Institutions

$21.99

We present Business Engineering (BE) and its application to health service offerings design by using:
Several disciplines—Strategy, Business Models, Modularization, Business Processes (BP), Business Intelligence (BI), Information Systems (IS) and IT- in generating Enterprise Architecture designs for services, which are aligned with and make operational stakeholders’ interests.
A hierarchical methodology that allows managing the complexity of full enterprise design by starting with overall aggregated designs detailed by hierarchical decomposition.

Business, Architecture, and Process Patterns that abstract and formalize the knowledge and experience generated from hundreds of cases.

Advanced Analytics—data based and Operation Research (OR) models—to support business development, by generating new or improved service designs, and management, by embedding models in operating process design, allowing truly BI that optimize service performance.

Formal constructs to model designs based on BPMN, allowing simulation and their eventual execution using BP Management Suites.
This book is a sequel to Business Engineering and Service Design, which provides the foundations of Business Engineering; it is dedicated to health care, presenting our view of the foundations for the design of institutions that provide such service, general architectures for making designs operative, and many real cases that show how to do formal design and the benefits to be obtained.

Money Laundering and Terrorist Financing Activities: A Primer on Avoidance Management for Money Managers

$21.99

The purpose of this book is to introduce the reader to mechanisms useful for detection and avoidance of money-laundering activities (MLAs) and terrorist financing as well as suggest improvements to existing anti-MLA methods and procedures where appropriate. Money laundering occurs in every country. The significant factor is to diagnose illegal MLAs and apply regulations to mitigate them. To meet this objective, managers of financial institutions need to train their employees about anti-moneylaundering processes and how to diagnose and prevent them.
Anti-money-laundering activities can also affect financial systems of a country. MLAs can create a big gap between income classes. Money laundering can also decrease bank’s and financial institution’s credibility. This book will be of special interest to financial managers in the private and public sector and will also be a useful guide for those involved in international financial transactions.

Introduction to Foreign Exchange Rates, Second Edition

$21.99

As managers expand their international business operations, they are confronted by the puzzling and vexing world of foreign exchange (FX) rates. This book is designed as a resource that can help managers quickly understand and navigate the FX market. The text may be used as an introductory module in a course in international finance, whether the course is oriented to international markets, international investments, or international corporate finance. The primary intended audience is an applied MBA course aimed at executives, managers, and would-be managers.

After an introduction to FX rates, the author covers the important topic FX rate valuation. It is important for managers to understand when an FX rate may be incorrectly valued, as this situation may have a bearing on corporate decisions on strategy, risk management, capital structure, and overseas investments and operations. He also discusses the mechanics of forward FX contracts and their use in managing the risk of future foreign currency cash flow and includes a case that unifies the ideas. The case company is faced with FX exposure in the revenues from a proposed new foreign customer. The decision maker applies the text material to estimate whether the FX rate is over-, under-, or correctly valued. The final decisions are whether to expand sales to the foreign market and whether to hedge the FX risk.