Personal Finance for Young Professionals pairs practical advice with psychological insights to create a positively purposeful system. Readers will learn to identify their financial philosophy and develop a strategy that suits their personal preferences and meets their financial needs.
How to be successful with your finances can be summarized on a single sheet of paper–there isn’t much to it, but it takes more than a generic plan. This book will help young professionals make sound financial decisions while cultivating the necessary psychology to stay the course over time. Gong draws on over a decade of tutoring experience to break down personal finance into relevant and digestible kernels of knowledge that are applicable and actionable.
Rational Madness: The Essence of Brand Storytelling is a book for marketing professionals who want to bring their brand to the heart of the conversation and to the center of attention. This book dives into the essence of influence and demonstrates, through concrete examples, that successful (brand) storytelling is always deeply rooted in psychology and in understanding people’s deepest motivations.
Above all, this book is a tribute to creativity and storytelling. Humanity itself is a story, and we live through stories. Rational Madness is more relevant than ever, as carefully crafted narratives are currently shaping the fate of humankind. We rise and fall by the power of narrative. That’s why this is not just a book about marketing; it’s a book that believes brands can have an impact on the future of humanity.
Are you thinking about owning your own business, but wondering if this is the right path for you? Whether you are considering joining an existing firm as a principal owner, taking over a family business, starting up your own business, or buying an existing business, this book provides questions to contemplate as it walks you through what it takes from a personal aspect including:
Traits
Strategic Thinking
Passion
Relationships
Commitments
Cash Flow
Risks and Rewards
Timing and Exit Strategy
Readers will gain a real-life look into business ownership and learn what owning a business is really like. The author presents perspectives from other business owners gained through an interview process with sixteen small business owners and shares some personal experiences. Many books have been written about how to start or run a business and others about specific topics such as leadership and management, but few address the personal aspects of small business ownership and the initial decision of, Should I become a business owner?
Studies into workplace violence, terrorism, and other forms of dysfunctional behavior associated with work suggested to us that there was a need for a book that would not only educate others on these topics but would also help those who wanted to reduce their risks by choosing relatively safe jobs.
No job is completely safe. You can get paper cuts, be injured by a staple, or cut yourself with a letter opener. You can slip, trip, stumble, and fall. You can sit or stand in one position for too long. You could get fired even though you are performing well. You can be a victim of sabotage or harassment, sometimes because you are doing an outstanding job. There are simply a lot of ways to get hurt — physically or emotionally — on the job. However, you can evaluate the potential risk or relative safety of a job before you make a career decision.
You can learn things to look for that will enable you to make a more rational, informed decision about a potential job or work site. This book is designed to help you do just that. I wish you luck in your job hunting and on your job.
Fix what’s broken. Elevate what works. Lead with service excellence.
Most organizations win the sale and lose the value.
Poor delivery, weak communication, misaligned incentives, and under-designed service systems frustrate customers, erode margins, and undermine long-term competitiveness. Because leaders rarely see these failures directly, they can persist for years, hidden in plain sight.
After-Sales Excellence: Driving Improvement, Customer Satisfaction, and Growth reveals why this happens and how to stop it.
Drawing on more than 45 years of international experience as an employee, senior leader, and consultant, Nigel Woodall delivers practical, no-nonsense guidance for protecting margin and strengthening execution where it matters most: after the customer has committed.
You will learn how to:
Identify where value is leaking from your service system
Align leadership decisions, structure, and incentives with customer outcomes
Strengthen execution without simply adding cost
Turn after-sales from a cost center into a growth engine
While examples are drawn from asset-intensive industries such as manufacturing and distribution, the principles apply far beyond those contexts. Every organization has an after-sales moment. It is the point where promises become lived experience (or not). Service is not a department; it is a business system that determines trust, retention, reputation, and long-term competitiveness.
Clear, direct, and grounded in real-world experience, After-Sales Excellence equips leaders, managers, and professionals with practical insights they can apply immediately to protect margin, improve retention, and build sustainable growth.
Nigel Woodall’s work on after-sales strategy has also been featured in CRM Magazine and 360 Magazine.
“This book challenged me to step back and re-evaluate how we approach after-sales at my global operation. It delivers practical insights that resonate even at Fortune 500 scale.” –Kevin Yaremchuk, Global After-sales Leader (Fortune 500)
This book, Strategy and Corporate Governance, provides managers, executives, board members, and consultants with concise and incisive information on:
What strategy is and how it works;
Corporate and business-unit strategies, their formulation, and their functionality in the conduct of corporate governance;
The dichotomous pairs (DPs) method—and its use in the formulation of corporate and business-unit strategies, strategy-related decision-making, strategy analysis, and the modification of existing strategies;
Core DPs that are used in the formulation of a wide range of corporate and business-unit strategies; and
Ancillary factors that affect strategy formulation, implementation, and sustainability.
The book was written and formatted for use as a handbook and reference book—and for use as a text in executive development programs, MBA programs, and in-company seminars.
Deliver service they’ll never forget—and build a brand they’ll never leave.
In The Unforgettable Advantage: How to Deliver Service They Remember, businesses in both B2B and B2C sectors will discover how to turn everyday customer interactions into extraordinary experiences that build loyalty, boost retention, and grow lasting brand value.
This isn’t a book of theory or success stories—it’s the missing manual on execution. With practical, step-by-step guidance, it empowers frontline teams, managers, and leaders to deliver consistently exceptional service in the real world.
From emotional intelligence and meaningful customer connection to service recovery and culture-building, The Unforgettable Advantage serves as both a leadership playbook and a frontline training tool. It equips your team to create service that not only delights but stays with people.
Whether you’re in retail, hospitality, healthcare, education, or professional services, this book gives you the tools to build a service culture that customers remember and recommend.
Because in today’s market, good service is expected. Only unforgettable service sets you apart.
Live Long and Prosper is the only guide you need to learn:
How to keep your brain healthy as you age.
The secrets of supercentenarians, those people living over 110 years of age.
The latest research on the best advice for eating, sleeping, and exercising.
How to hack your body for optimal results.
How scientists now have the ability to increase large dogs’ longevity.
Live Long and Prosper provides the very latest research on new drug therapies, stem cell use, and gene editing as well as the latest lab tests to catch problems early, the best relief for stress, and a complete list of healthy habits to develop. It explains the importance of your gut bacteria in your health and the best use of wearable devices as you age.
Scientists have discovered how to rejuvenate cells of aging lab animals. Will humans be next?
In an age of relentless technical change and disruption, is your organization struggling to adapt and stay relevant? True transformation demands more than technology; it requires wisdom.
Digital Wisdom: Leading Transformation with the Sophia Factor introduces a revolutionary framework that blends ancient philosophical insights with cutting-edge business strategies to help leaders navigate digital change with clarity and purpose.
Drawing on the classical concept of Sophia (wisdom), which encompasses understanding, sound judgment, and practical intelligence, this book examines contemporary challenges such as online identity, truth in the information age, and the nature of digital reality. It provides decision-makers with the strategic foresight to lead with confidence and drive sustainable innovation.
Whether you’re a business leader, consultant, or strategist, Digital Wisdom offers a blueprint for harnessing timeless insights from philosophers like Socrates, Plato, and Aristotle to elevate digital leadership. Discover how to cultivate company-wide resilience, empower teams, and foster a transformative mindset that transcends fleeting trends, enabling your organization to thrive in the digital age.
Leadership doesn’t have to be heroic, especially in a changing world.
Developmental Agile Leadership offers a practical and human-centered approach to growing resilient, adaptive teams through trust, learning, and shared purpose. This book blends Agile, developmental, and servant leadership to help leaders support (rather than control) collaborative, self-managed teams and stakeholder relationships.
As work becomes more complex, uncertain, and fast-paced, project leaders must lead differently. This book equips readers to foster trust, promote learning agility, and inspire hope. It emphasizes leadership as a shared responsibility, something that can emerge at any level when the right conditions are in place.
Readers will gain tools to lead from behind, facilitate effective feedback loops, resolve conflict constructively, and support others in stepping into leadership roles. With learning goals, reflection prompts, and actionable practices, Developmental Agile Leadership turns big ideas into everyday leadership habits.
Written for project managers, sponsors, Scrum Masters, team leads, product owners, and stakeholder-facing consultants, this book is also valuable to educators and emerging leaders interested in developing their leadership capacity and that of others.
