How the Information Revolution Remade Business and the Economy: A Roadmap for Progress of the Semiconductor Industry

$21.99

“Mr. Apek Mulay has done it again. In his latest book, How the Information Revolution remade Business, and the Economy, he details the tremendous beneficial effect that Moore’s Law has had on the development of technology and then offers ways to keep these developments going far into the future. Ever since 2008 the global economy has stagnated and some are worried that the return on investment is no longer sufficient to justify Moore related research. However, Mr. Mulay shows how investment return can be raised to continue the new research that will cure mass poverty. This new book is based on solid analysis and does invaluable service to society.”—Dr. Ravi Batra, Professor of Economics, SMU, Dallas, TX
Tremendous technological progress in the last half century has exponentially grown productivity as well as increased automation to reduce the costs of operation for businesses. On one hand, ever-growing productivity has reduced requirements for manual labor through automation. But, on other hand, huge unemployment created from reduction of workforce due to automation, has reduced the consumer purchasing power and is indirectly hurting the Return on Investments (RoI). This brings any further progress of technology to a standstill.
For technology to progress both supply and demand have to grow. The supply comes from productivity of workforce and demand comes from their wages. Hence, free markets must ensure that wages automatically catch up with ever-growing productivity, with minimal government intervention. To avoid automation from destroying jobs in an economy, free markets should ensure that working hours of workforce be reduced during the waning phase of economy and increased during its waxing phase.
SPECIAL OFFER!
Apek Mulay has written three books, and we believe his other two are perfect companions with his book from BEP. Read more about them below.
The first title addresses the broader problems in the US Economy. It analyzes the crisis of Capitalism and shows how free market capitalism is the need of hour for US Economy. Besides analyzing the supply chains, trade policies, business models and other macroeconomic parameters which have caused a crisis of Capitalism, the first book also offers solutions towards revival of the US economy by showing semiconductor industry as a model for this process.
The second book focuses purely on sustaining the progress of Moore’s law which has driven growth of US semiconductor industry for last half century and resulted into 3rd industrial revolution in US economy called as digital revolution. It addresses the solutions to near term progress of the industry and offers a free market approach towards sustaining the progress of Moore’s law, which most industry analysts believe is nearing demise.
Buy all three print books today for the special price of $75.00, plus tax and shipping, the bundle of ebooks for only $65.00. If you would like more information or learn more about his other two books, please contact us.

Improving Executive Sponsorship of Projects: A Holistic Approach

$21.99

Check out the Powerpoint slides and the below video, the authors have prepared to give you better insight into this book.

Check out this great book review by the PM World Journal! You can find it live on the PMWJ website at www.pmworldjournal.net, posted on the PM World Library (PMWL) home page at www.pmworldlibrary.net and on the BEP page in the PMWL at https://pmworldlibrary.net/publisher/business-expert-press ! This book addresses gaps in current project management literature. From a senior management perspective, the gap is the lack of resources explaining why and how to establish a program to improve executive sponsorship strategically across an organization. From a tactical perspective, the gap is a scarcity of actionable materials to clarify roles, responsibilities, expected behaviors, and identify support necessary for improving sponsor effectiveness. Improving Executive Sponsorship of Projects identifies key factors to consider before creating an executive sponsorship improvement program or enhancing an existing one. The authors explain why executive sponsorship is important to an organization, how an organization’s culture influences the effectiveness of the sponsor role, and why project management standards are critical to success. They explore what roles, responsibilities, and behavior should be considered and how to determine whether the person in the sponsor role is the right person and prepared to do the job. Finally, it provides a process, with tools, to assess an organization’s readiness to implement an executive sponsorship program, develop a plan for improvement, and monitor the progress of a program once it has begun.

Critical Thinking for Marketers: Learn How to Think, Not What to Think, Volume I

$21.99

Check out this article by the author in Quirks.com!

All marketing actions, whether preceded by formal or informal decision making processes, are based on what philosophers call “arguments.” An argument is a set of related statements comprising premises and a conclusion. Ideally, premises give an audience good reasons for accepting your argument’s conclusion. In marketing, these “conclusions” are normative decisions about what an organization should do, for example, raise prices by 5 percent, add a new sales territory or, perhaps, change the marketing communications mix to invest more in digital and less in print. The premises are the rationale behind why the organization should take such actions. This volume provides information and guidelines on not only how to develop good arguments, but also what it means to develop a good argument. For example, the book describes two basic kinds of arguments— deductive and inductive—and how to examine whether such arguments are “good” or not. To do this, the book explains 60 logical fallacies—or errors in reasoning—that marketers should avoid. Additionally, the authors’ several “Think Better” discussions examine how fields such as philosophy, behavioral economics, and marketing theory have informed the principles of critical thinking in marketing. BEP is offering a bundle price for Volume 1 and Volume 2 (Critical Thinking for Marketers, Volume II: Learn How to Think, Not What to Think). Buy both print copies for one low price of $60.00. Mention code GRADEC when you call (802)-846-9450 to place your order.

Critical Thinking for Marketers: Learn How to Think, Not What to Think, Volume II

$21.99

Check out this article by the author in Quirks.com!

This second volume of Critical Thinking for Marketers expands your background knowledge of other areas of critical thinking that are making major contributions to both marketing as a social science and marketing as an applied science. Section I, Think Better, provides introductory discussions of ‧ Marketing as a science. ‧ The difference between correlation and causation. ‧ The meaning of what a “concept” is and why it is critical for marketers to develop good concept definitions (e.g., “What is customer satisfaction?”). ‧ Why the 18th century Scottish philosopher David Hume is relevant to marketers today. ‧ The impact that behavioral economics is having on how marketers do their job. Section II, Cognitive Biases and Their Importance, talks about recent discoveries in cognitive psychology and neuroscience that have relevance to marketers. You’ll learn that marketers need to be aware of their own cognitive biases and irrational thinking processes, which often lead to making bad decisions, and that the retail and business customers we market to are not as rational as we may think and hope they are. Finally, Section III, Conclusions, draws on both Volumes I and II to summarize the book’s primary messages with helpful hints on applying your new tools and making better marketing decisions. BEP is offering a bundle price for Volume 1 (Critical Thinking for Marketers, Volume I: Learn How to Think, Not What to Think) and Volume 2. Buy both print copies for one low price of $60.00. Mention code GRADEC when you call (802)-846-9450 to place your order.

Service Design with Applications to Health Care Institutions

$21.99

We present Business Engineering (BE) and its application to health service offerings design by using:
Several disciplines—Strategy, Business Models, Modularization, Business Processes (BP), Business Intelligence (BI), Information Systems (IS) and IT- in generating Enterprise Architecture designs for services, which are aligned with and make operational stakeholders’ interests.
A hierarchical methodology that allows managing the complexity of full enterprise design by starting with overall aggregated designs detailed by hierarchical decomposition.

Business, Architecture, and Process Patterns that abstract and formalize the knowledge and experience generated from hundreds of cases.

Advanced Analytics—data based and Operation Research (OR) models—to support business development, by generating new or improved service designs, and management, by embedding models in operating process design, allowing truly BI that optimize service performance.

Formal constructs to model designs based on BPMN, allowing simulation and their eventual execution using BP Management Suites.
This book is a sequel to Business Engineering and Service Design, which provides the foundations of Business Engineering; it is dedicated to health care, presenting our view of the foundations for the design of institutions that provide such service, general architectures for making designs operative, and many real cases that show how to do formal design and the benefits to be obtained.

Money Laundering and Terrorist Financing Activities: A Primer on Avoidance Management for Money Managers

$21.99

The purpose of this book is to introduce the reader to mechanisms useful for detection and avoidance of money-laundering activities (MLAs) and terrorist financing as well as suggest improvements to existing anti-MLA methods and procedures where appropriate. Money laundering occurs in every country. The significant factor is to diagnose illegal MLAs and apply regulations to mitigate them. To meet this objective, managers of financial institutions need to train their employees about anti-moneylaundering processes and how to diagnose and prevent them.
Anti-money-laundering activities can also affect financial systems of a country. MLAs can create a big gap between income classes. Money laundering can also decrease bank’s and financial institution’s credibility. This book will be of special interest to financial managers in the private and public sector and will also be a useful guide for those involved in international financial transactions.

Introduction to Foreign Exchange Rates, Second Edition

$21.99

As managers expand their international business operations, they are confronted by the puzzling and vexing world of foreign exchange (FX) rates. This book is designed as a resource that can help managers quickly understand and navigate the FX market. The text may be used as an introductory module in a course in international finance, whether the course is oriented to international markets, international investments, or international corporate finance. The primary intended audience is an applied MBA course aimed at executives, managers, and would-be managers.

After an introduction to FX rates, the author covers the important topic FX rate valuation. It is important for managers to understand when an FX rate may be incorrectly valued, as this situation may have a bearing on corporate decisions on strategy, risk management, capital structure, and overseas investments and operations. He also discusses the mechanics of forward FX contracts and their use in managing the risk of future foreign currency cash flow and includes a case that unifies the ideas. The case company is faced with FX exposure in the revenues from a proposed new foreign customer. The decision maker applies the text material to estimate whether the FX rate is over-, under-, or correctly valued. The final decisions are whether to expand sales to the foreign market and whether to hedge the FX risk.

Feet to the Fire: How to Exemplify and Create the Accountability that Creates Great Companies

$21.99

“Lorraine Moore is an insightful leader and executive coach who brings a wealth of knowledge to the table in Feet to the Fire. Her years of experience as a senior executive, mentor to CEO’s and leader of CEO Forums come alive in this important work that shares her insights and shared learning from a cross section of industries and industry leaders. Lorraine challenges leaders to hold themselves and their teams accountable both professionally and personally in the context of the ever elusive work life balance that is so frequently ill defined. I have found her impartial, thought provoking counsel to be an invaluable game changer.”—David Blodgett, President & Chief Executive Officer
“This book is a must read for both novice and experienced leaders who are looking for sophisticated practical information on how to lead powerfully. Unlike most books on leadership, Feet to the Fire does not provide a simple step-by-step “formula” for success but instead offers insightful information and suggestions for how leaders might think and behave more complexly. Informed by her many years of experience in leadership positions and her work with successful leaders Moore offers both pragmatic information and insightful analyses. Feet to the Fire has affirmed many things that are important in cultivating effective leadership and it also challenges some assumptions and habits of practice. This is the hallmark of a book that truly educates.”—Dennis Sumara, Professor and Dean, Werkliund School of Education,University of Calgary.

KNOWledge SUCCESSion: Sustained Performance and Capability Growth Through Strategic Knowledge Projects

$21.99

Check out a recent book review from Project Management World Journal!!

KNOWledge SUCCESSion is intended for executives and developing professionals who face the challenges of delivering business benefits for today, while building the capabilities required for an increasingly changing future. The book is structured to build from foundational requirements toward connecting the highly interdependent aspects of success in an emerging complex world. A wide range of concepts are brought together in a logical framework to enable readers of different disciplines to understand how they either create barriers or can be harvested to generate synergistic opportunities. The insights are robust as and pragmatic to help leaders create an environment in which their teams develop the knowledge and capabilities for sustained strategic success. This book also has extended learning for postgraduate students of business and project management in either an informal or a formal learning context. All successful medium to large organizations now need to have active management of projects and the ability to develop knowledge and capability to drive innovation and maintain relevance. There are detailed books on how to manage projects, texts of knowledge management, and volumes on innovation and change, but there is no one book that brings all these interdependent aspects of success together within the context of projects.

Forecasting Fundamentals

$21.99

Check out the review in the just-released “Inbound Logistics, January 2018, Winter Reading Guide” !

This book is for everyone who wants to make better forecasts. It is not about mathematics and statistics. It is about following a well-established forecasting process to create and implement good forecasts. This is true whether you are forecasting global markets, sales of SKUs, competitive strategy, or market disruptions. Today, most forecasts are generated using software. However, no amount of technology and statistics can compensate for a poor forecasting process. Forecasting is not just about generating a number. Forecasters need to understand the problems they are trying to solve. They also need to follow a process that is justifiable to other parties and be implemented in practice. This is what the book is about. Accurate forecasts are essential for predicting demand, identifying new market opportunities, forecasting risks, disruptions, innovation, competition, market growth and trends. Companies can navigate this daunting landscape and improve their forecasts by following some well-established principles. This book is written to provide the fundamentals business leaders need in order to make good forecasts. These fundamentals hold true regardless of what is being forecast and what technology is being used. It provides the basic foundational principles all companies need to achieve competitive forecast accuracy.