As the island and coastal nations of the Caribbean respond to and prepare for the effects of climate change, tourism has the potential to both exacerbate and mitigate these efforts. In this book, the third of four volumes co-published by CREST and Business Expert Press focused on climate change and tourism in the Caribbean, we look specifically at marine tourism and its connection with ocean health, fisheries, and critical ecosystems including coral reefs. We also consider the important role that marine protected areas can play in preserving coral reefs and other ecosystems, leading to greater resilience in the face of the environmental and economic impacts of climate change. Finally, we look at some examples of how the tourism industry is responding to climate change, using its economic and social capital to foster positive change in the Caribbean and other parts of the world.
Decision analysis has changed very little since Decision Analysis for Managers (first edition) was published. However, in light of recent megatrends (e.g. the “Great Recession” of 2008, collapse of commodity prices – especially oil and gas, the poor performance of large projects), more discussion of project risk (cost, schedule, and technical) within the context of DA is appropriate. And, in light of these same megatrends, a more detailed and thorough discussion of decision quality is an appropriate addition to the original text.
The book considers the opportunities and challenges of harnessing digital technologies for improved public services and governance. It focuses on the challenges of applying digital technologies in developing countries, particularly in Africa, where dramatic results can be realized. If also focuses on ways to improve services beyond supply-side measures such as business-process-engineering and improved management of service providers. Instead, it focuses in strengthening the demand for good governance and improved services via informed citizens, client feedback, and enhanced monitoring of service provider performance.
This is the book offers common-sense solutions to would-be and current bloggers, demonstrating ways to make their blogs achieve, retain and grow in status and in the audience the blog is intended to reach. The book will be valuable to small-business owners and staffers for large corporations as well. PR professionals, journalists, web and graphic designers and all students of marketing will benefit from this book.
Modern society is ill. Many people sit in their work cubicle, at jobs that are stressful and unfulfilling. With a boss they don’t like. With a mortgage they cannot afford. With relationships that aren’t all they could be. With a work-life balance that’s all work and no life. It’s no wonder there’s a stress and depression epidemic in the Western world. Many people have simply lost themselves.
Is this you? If so, life doesn’t have to be like this. You can choose to live life in a different way.
Most people will say that they want more than anything to be themselves and to make a difference. This book is about how to be true to yourself in a society that more than ever pushes us to disguise who we are, so we end up pretending to be who we’re not.
How can I find a way to be myself? Join Mark Eyre to find your own real me, and along the way, pick up some practical strategies and approaches to help you express who you really are. It’s time to join the journey of a lifetime, and in the words of George Eliot, to “be who you might have been.”
Ancillary materials for instructors, readers, and practitioners available for downloading HERE.
This is the book offers common-sense solutions to would-be and current bloggers, demonstrating ways to make their blogs achieve, retain and grow in status and in the audience the blog is intended to reach. The book will be valuable to small-business owners and staffers for large corporations as well. PR professionals, journalists, web and graphic designers and all students of marketing will benefit from this book.
The subject of this book is the history of economic thought, including the less-commonly discussed schools of binary and socio-economics. The intended audience is students, business people, regulators, legislators, and scholars who are relatively unfamiliar with the primary competing economic theories of our day. Readers will benefit by coming away from the book with a better understanding of the context within which economic arguments are made. They will be better able to think critically about the assumptions underlying various economic proposals, and the history behind those assumptions
The subject of this book is the history of economic thought, including the less-commonly discussed schools of binary and socio-economics. The intended audience is students, business people, regulators, legislators, and scholars who are relatively unfamiliar with the primary competing economic theories of our day. Readers will benefit by coming away from the book with a better understanding of the context within which economic arguments are made. They will be better able to think critically about the assumptions underlying various economic proposals, and the history behind those assumptions
In 2007, the world economy was hit by a banking crisis which originated in the US. It is yet to recover fully from the impact of the crisis. This book seeks to address issues thrown up by the banking crisis, better known as the sub-prime crisis: ‧
Why do banking crises happen so often and why is their impact so severe? ‧
What were the main causes of the sub-prime crisis? ‧ In terms of bank regulation, what steps have been taken to prevent such crises in the future and make banking safer? ‧
Is banking today indeed safer than in 2007? If not, what are the issues that remain to be addressed in regulatory terms? The book is aimed primarily at students of business management, economics and international economics and at bank executives. The objective is to help them understand the sub-prime crisis, why it is so important to make banking safer, where the banking sector was in 2007 and where it is now. It should also be of interest to general readers who are curious to know what the sub-prime crisis was all about.
A number of studies have revealed a correlation between employee attitudes about their companies and the degree of value customers attribute to the company. This phenomenon is called employee ambassadorship, a state beyond satisfaction and engagement where all employees are focused on, and tasked with, delivering customer value as part of their job description, irrespective of location, function or level. This book will describe and investigate this phenomenon and demonstrate how it can be used to add value to the customer experience.
“Although I have always touted that companies should put the customers first, this can only happen if a company puts its employees first. A company is its employees! Michael Lowenstein does an excellent job in showing why and how your company needs to build employee ambassadors.” — Philip Kotler, S. C. Johnson Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University.
“If ‘Only 24 percent of employees consider themselves truly loyal, committed to their organization and its goals, and planning to stay two years,’ how is it possible for an organization to train and motivate its employees to deliver quality customer value and experiences? Human Resources departments often have their own annual employee surveys, but those studies fail to model the critical relationship between employee attitudes and customer behavior. Michael Lowenstein’s book fills a sorely needed gap in this area. The book helps identify linkages between employee commitment and the customer experience, and provides management with the tools and wisdom required to motivate a work force to become true employee ambassadors”. —Terry H. Grapentine, customer experience and marketing research consultant “Any company or manager wanting the many benefits of customer-oriented employees should read this book. It is full of practical concepts and techniques. Michael Lowenstein effectively explains and offers guidance for developing, and keeping, employee ambassadors who turn customers into advocates.” — Jochen Wirtz, Professor and Vice Dean, Graduate Studies and Director, UCLA-National University of Singapore Executive MBA Program:
“The number one impact on customer relations is employee relations. Michael Lowenstein has captured the power, promise and pragmatics for turning employees into strong ambassadors for the brand, smart scouts for insights, and shrewd solutions-seekers for today’s picky, fickle and vocal customers.” — Chip R. Bell, service and customer value innovation consultant; author of Kaleidoscope: Delivering Innovative Service That Sparkle “The concept of creating employee ambassadors is a very powerful one. Existing and new customers want to do business with companies that have highly motivated employees. In Employee Ambassadorship, Michael Lowenstein gives a number of practical suggestions in how to achieve this and includes ways of measuring performance that goes well beyond the conventional. The customer experience is inexorably tied to developing a highly motivated and strategically aligned employee culture, where all know their value and can represent their organization as true ambassadors.” – Joel Vardy, innovation/change management strategy consultant; Adjunct Professor in Strategy, Innovation, and Entrepreneurship, Temple University “Michael Lowenstein’s Employee Ambassadorship goes beyond traditional theories with outstanding insight on the linkages between employee experience, customer experience and business results. The ideas in are supported with real numbers and brilliantly illustrated with memorable anecdotes and case-studies. This is a must read for everyone involved in organizational effectiveness, and anyone who wants their business to make a profit.” – Sean Belding, customer experience consultant, and author of Winning With The Customer From Hell: A Survival Guide, and Win At Work: Navigate the Nasties, Get Things Done, and Get Ahead “Check out this commonly-overlooked leadership fundamental: Your company must now engineer employee behavior in terms of customer experience. All too often, employee performance metrics focus on job function and product fulfillment while overlooking the most critical requirement, customer-centricity. In this book, Michael Lowenstein develops a rich conceptual framework for what he calls employee ambassadorship. His razor-sharp focus on connecting every employee to the customer will inspire you and your colleagues to rally, and the best practices he lays out will guide your practical implementation.”- Eric Siegel, Ph.D., founder of Predictive Analytics World, and author of Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die “I have been an admirer of Michael Lowenstein’s thought-leadership in customer loyalty and customer experience for years. His newest book, Employee Ambassadorship, is one of the most thought-provoking and valuable works I have read on this subject. While there have been numerous books written on the subject, Employee Ambassadorship is not only an easy read, complete with graphics and case studies, but an equally detailed text book test based on research and Michael’s vast experience examining all aspects of successful organizations outlining what works and what doesn’t. He questions old paradigm thinking and provides readers new questions to ponder, explaining how, when all employees understand how their role ultimately contributes to customer loyalty success, each becomes an ambassador. His book will open doors and change corporate cultures to rethink how they measure, appraise and infuse stakeholder-centricity through-out the organization that will spell success.? Thumps up! Well done!” – Richard Shapiro, Founder & President, The Center For Client Retention, author of, The Endangered Customer: Eight Steps to Guarantee Repeat Business.
