Today’s Business Communication: A How-To Guide for the Modern Professional


This handy guide to excellent business communications is perfect for both college students and business professionals. Whether preparing for a career, launching a career, or advancing in a career, the savvy professional understands that every organization expects employees to be exceptional business communicators. Today’s Business Communication: A How-To Guide For The Modern Professional, is the how-to guide that leads readers through the most frequently encountered business communications situations. Two business partners who are also business school professors share their combined thirty years of marketing and communication experience with readers in this accessible, entertaining, and informative guide. The authors enhance the readers’ experience through anecdotes from clients and students.

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About the Author(s)

Jason L. Snyder

Jason Snyder is associate to the dean, MBA director, and associate professor in the School of Business at Central Connecticut State University. He holds a PhD in communication sciences from the Univer…

Robert Forbus

Robert Forbus, Ph.D. – For nearly 30 years, Dr. Forbus has worked with for-profit and not-for-profit organizations, providing them with marketing and communications expertise. He holds a Ph.D. in Mark…

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Pub Date

January 31, 2014





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