Employee LEAPS: Leveraging Engagement by Applying Positive Strategies

$21.99

A recent Gallup Study estimated that 7 in 10 American workers are “actively disengaged” or “not engaged” while at work, costing the economy between $450 and $550 billion per year. Employee LEAPS: Leveraging Engagement by Applying Positive Strategies?was written to increase employee engagement and optimize workplace performance. By harnessing the power of engagement and nurturing people’s innate desire to be captivated by the activities in which they are involved, Employee LEAPS has the potential to transform organizations and facilitate remarkable outcomes that extend far beyond what could be achieved otherwise.
If you are interested in increasing employee engagement and optimizing workplace performance, Employee LEAPS is the book for you. The author provides astute direction on how to increase organizational capacity and unleash talent, enabling businesses to produce exceptional results. Employees who are engaged in the activities they are involved deliver results far superior to those who are not.

Public Relations for the Public Good: How PR has Shaped America’s Social Movements

$21.99

While the profession of public relations is only a century old, man has been practicing the art of influencing public attitudes since the dawn of civilization. This book looks at modern America through the lens of public relations, showing how many of the events that have changed the course of our nation’s modern history were triggered by campaigns to influence attitudes, opinions, and behaviors.
And while the channels may have evolved in the modern era—from radio and newspapers, billboards and magazine ads, to television and the Internet, to Tumblr and Instagram—the underlying power of public relations to shape organizations and issues, and to change human behavior has not. Inside this book you’ll find case studies on campaigns from the Women’s Movement through Civil Rights to public education on health and safety issues that document the role public relations has played in shaping contemporary American culture and society.

A Primer on Nonparametric Analysis, Volume II

$21.99

Nonparametric statistics provide a scientific methodology for cases where customary statistics are not applicable. Nonparametric statistics are used when the requirements for parametric analysis fail, such as when data are not normally distributed or the sample size is too small. The method provides an alternative for such cases and is often nearly as powerful as parametric statistics. Another advantage of nonparametric statistics is that it offers analytical methods that are not available otherwise. Nonparametric methods are intuitive and simple to comprehend, which helps researchers in the social sciences understand the methods in spite of lacking mathematical rigor needed in analytical methods customarily used in science.
This book is a methodology book and bypasses theoretical proofs while providing comprehensive explanations of the logic behind the methods and ample examples, which are all solved using direct computations as well as by using Stata. It is arranged into two integrated volumes. Although each volume, and for that matter each chapter, can be used separately, it is advisable to read as much of both volumes as possible; because familiarity with what is applicable for different problems will enhance capabilities.

The Illusion of Inclusion: Global Inclusion, Unconscious Bias and the Bottom Line

$21.99

We may say we want to be inclusive, but what if we really don’t? What if our brains are hard-wired for selfishness and similarity and not for diversity and altruism? Having a diverse workforce is no guarantee that the work environment is inclusive. Companies hire for diversity and manage for similarity. We hire people for their difference and then teach them directly and indirectly what they have to do to fit in to the corporate culture.
The Illusion of Inclusion exposes a myriad of diverse reasons why people are not more fully engaged and offers you the key to unlock the “Geometry of Inclusion”. This book takes the lid off Pandora’s box and explores the complexity of inclusion; where affinity bias or “mini-me” syndrome and the need to fit in are unconsciously blocking our ability to be inclusive. It offers a road map and an easy to comprehend model on how to minimize the impact of unconscious and conscious biases in order to embed an inclusive organizational culture.

A Primer on Nonparametric Analysis, Volume I

$21.99

Nonparametric statistics provide a scientific methodology for cases where customary statistics are not applicable. Nonparametric statistics are used when the requirements for parametric analysis fail, such as when data are not normally distributed or the sample size is too small. The method provides an alternative for such cases and is often nearly as powerful as parametric statistics. Another advantage of nonparametric statistics is that it offers analytical methods that are not available otherwise. Nonparametric methods are intuitive and simple to comprehend, which helps researchers in the social sciences understand the methods in spite of lacking mathematical rigor needed in analytical methods customarily used in science.
This book is a methodology book and bypasses theoretical proofs while providing comprehensive explanations of the logic behind the methods and ample examples, which are all solved using direct computations as well as by using Stata. It is arranged into two integrated volumes. Although each volume, and for that matter each chapter, can be used separately, it is advisable to read as much of both volumes as possible; because familiarity with what is applicable for different problems will enhance capabilities.

Demand Forecasting for Managers

$21.99

Read a new book review from Foresight Magazine today! Most decisions and plans in a firm require a forecast. Not matching supply with demand can make or break any business, and that’s why forecasting is so invaluable. Forecasting can appear as a frightening topic with many arcane equations to master. For this reason, the authors start out from the very basics and provide a non-technical overview of common forecasting techniques as well as organizational aspects of creating a robust forecasting process.
The book also discusses how to measure forecast accuracy to hold people accountable and guide continuous improvement. This book does not require prior knowledge of higher mathematics, statistics, or operations research. It is designed to serve as a first introduction to the non-expert, such as a manager overseeing a forecasting group, or an MBA student who needs to be familiar with the broad outlines of forecasting without specializing in it.

Computer Support for Successful Project Management: Using MS Project 2016 with Construction Projects

$21.99

In the recent past, computer programs have been used extensively to manage construction projects. It has become almost mandatory for construction managers and civil engineering students to learn how to use computer software to manage projects using computer software. Computer Support for Successful Project Management: Using MS Project 2016 with Construction Projects is a book intended to help construction management professionals and civil engineering students in using popular software MS-Project. Although there are many books on MS-Project, there are very few that cover the subject from the construction managers’ perspective.
This book uses guided examples from the construction sector. Most of the relevant project management terminology, concepts, and key processes have also been discussed, based on the standards of the Project Management Institute. It will help construction project managers to easily relate with the projects they execute in their day-to-day life.
The author has included advanced topics like earned value analysis and multiple project management. Readers will also learn how a tool like MS-Project can be used for processes related to risk and quality, in addition to meeting project objectives like scope, time, and cost. This book will help readers transform from a construction professional to a construction project manager.
The author will provide teaching materials when the book is adopted for course instruction, and if the book is purchased, the author has provided practice files specific to this book. Please let us know if you have adopted or purchased this book for these materials ([email protected]).

Financial Services Sales Handbook: A Professionals Guide to Becoming a Top Producer

$21.99

Acquiring, retaining, and developing clients are the major steps for any successful business; failure to accomplish these steps is the major reason many professionals and firms fail to achieve their full potential.
The financial services industry is currently facing its biggest challenge: increased competition; smarter buyers who want to deal with professionals instead of sales people; and the emergence of social media, including Facebook, Twitter, LinkedIn, and Google.
The Financial Sales Handbook: A Guide to Become a Top Producer is for experienced professionals as well as for those who want to make the transition from managing work to more effective selling. The book is also for professionals who want to sharpen their skills. It is intended as the nucleus for corporate training programs as well as for self-employed professionals who must market and sell to stay in business.

The Unified Theory of Profitability: 25 Ways to Accelerate Growth Through Operational Excellence

$21.99

When we discuss accelerating top line growth and maximizing profitability, we often consider hiring more people, cutting expenses, or raising prices. What we should be doing is looking at different ways to effectively utilize what we already have. Rather than hiring new people, we need to improve the performance of our current employees. As an alternative to cutting costs, we need better invest the money we already spend. Instead of raising prices, identify ideal customers to market and sell to.
This book will discuss strategies on how to do all of these things and more. The author provides 25 ways to accelerate revenue growth and increase profitability immediately, without making any new financial investments. That is the Unified Theory of Profitability. It means looking at the organization and finding ways to better leverage what already exists and focusing on the activities or changes that will provide optimal results. Readers will become experts on executing on these strategies. It can be done! Find the solutions that work, commit to implementing them and results will flourish.

Central and Eastern European Economies: Perspectives and Challenges

$21.99

Nearly seven decades ago, six countries in Western Europe (Belgium, France, West Germany, Italy, Luxembourg, and the Netherlands) decided to take economic cooperation to the next level. The vision of the EU founding states, epitomized by the Schuman Declaration in 1950, was to tie their economies so closely together that war would become impossible.
Robert Schuman, author of the plan, believed Europe could not be made all at once, or according to a single plan. It would have to be built through concrete achievements which first create a de facto solidarity. The countries within the “European Community” benefited enormously from free trade and common economic policies, in particular structural funds designed to foster convergence by funding infrastructure and investments in poorer regions.? This book examines how similar transitions and integration into the European Union are experienced in individual central and eastern European states through the use of country scans in the regional blocks of CEE, SEE, and CIS.