Author

Enno Siemsen

Enno Siemsen is the Procter & Gamble Bascom Professor at the University of Wisconsin-Madison, as well as the executive director of the Erdman Center for Operations & Technology Management. His research focuses on human judgment in sales & operations planning processes. Siemsen has published in leading outlets such as Management Science, Organization Science, Journal of Operations Management, Strategic Management Journal and Manufacturing & Service Operations Management.

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