Business Strategy in the Artificial Intelligence Economy


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Technological breakthroughs relating to aritficial intelligence has redefined business operations worldwide. For example, the ways in which data is captured, processed, and utilized to optimize customer interactions has grown by leaps and bounds. The change is redefining the structural dynamics of business strategy, economic theory, and management concepts. Leading technology companies around the world have expanded their research in artificial intelligence.
With IBM’s launch of Watson, a new cognitive era has started. Investment firms have backed numerous emerging artificial intelligence companies. Meanwhile, there is paucity of academic and business research on the subject. This book project is a pioneering examination of how artificial intelligence is transforming the contemporary business strategy.

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About the Author(s)

J. Mark Munoz

J. Mark Munoz is a professor of management at Millikin University and former visiting fellow at the School of Government at Harvard University. He is a recipient of several awards including four Best …

Al Naqvi

Al Naqvi is a big data strategist and a finance expert. Former CFO of a health care system, entrepreneur, and Fortune 500 executive, Naqvi has developed over 100 use cases in big data. Naqvi is also ad…

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Pub Date

May 10, 2018





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