Mike Hoogveld is a partner at Holland Consulting Group. He graduated in economics and business administration and is a certified registered marketer. As a PhD candidate at Nyenrode Business University, he conducts research about the impact on customer performance of the use of agile processes within the business domain. He has published several articles and books, with nominations for the PIM Literature Prize and Management Book of the Year. Besides his international advisory practice, he is active as a guest lecturer at various universities and business schools. He is also a frequent speaker at conferences and seminars and within organizations.