Author

Christopher Byrne

Christopher Byrne has more than 30 years of industry experience and has held a variety of positions with toy companies covering marketing, media, operations, product development, and creative. Currently, he is the Content Director for TimetoPlayMag.com, the leading, independent consumer web site covering toys and all things play. In 1988, he formed New York-based Byrne Communications and is a researcher, analyst, and consultant who has worked with a variety of Fortune 100 companies tracking kid trends, product development, and strategic marketing campaigns. He is widely published on the topic of toys and family life and has prepared cases on the toy industry used in business school curricula, including The Harvard Business School.

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