Author

Alejandro Colindres Frañó

Alejandro Colindres Frañó is a food and beverage executive with extensive experience in leading companies including McKinsey & Company, Kearney, Mondelēz, Restaurant Brands International and others in the United States, Brazil, and Honduras. Currently, he is Vice President of Strategy & Commercial Effectiveness at Southern Glazer’s Wine & Spirits, a privately held $20B+ company. Alejandro obtained his bachelor’s degree from Cornell University and his MBA from Kellogg School of Management at Northwestern University.

He brings together 30+ years of life lessons under a simple framework to allow the reader to think strategically about maximizing success in their own career and life. His passions include traveling around the world, running, the beach, and wines. He lives in Miami with his wife and their doggy.

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