Applied, Concise Books by Experts for Non-Experts

Strategic Planning: Fundamentals for Small Business

Strategic Planning: Fundamentals for Small Business cover

Gary May

Print Price: 
$27.95
E-book Price: 
$15.00
In Stock: 
March 10, 2010
Year of Copyright: 
2010
Number of Pages: 
80
Print ISBN: 
978-1-60649-086-0
E-book ISBN: 
978-1-60649-087-7

This book explains how small-business owners and managers can use strategic planning to gain a competitive edge, earn higher profits, and increase personal satisfaction. Here is the mantra for the small business person that is the theme of this book: Be focused, be different, and be better.

May provides simple models and practical illustrations to guide the small-business planning team through the basics of the strategic-planning process. With strategic planning, you can control your destiny and guide your business toward profitable achievement of your vision.

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Gary May

Gary May

Dr. Gary May brings a unique background and perspective to the subject of strategic planning for small businesses.  He grew up working in a family wholesale distribution business, May & Company, Inc.  Joining the business full time after graduating from Duke University with a degree in business, Gary helped lead the company to consistent sales and profit growth over an 18-year period.

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