Basics of Branding: A Practical Guide for Managers

Basics of Branding: A Practical Guide for Managers

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Book Details

In Stock

September 15,2013

Print Price

$34.95

EBook Price

$19.95

Copyright Year

2014

EISBN

9781606495933

Pages

190

ISBN

9781606495926

About The Author

Jay Gronlund

Jay Gronlund received his BA from Colby College and an MBA from Tuck. He has held positions at Richardson-Vicks, Church & Dwight, Seagrams, and Newsweek. In 1990, Gronlund started The Pathfinder Group...More
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